Journal Articles

Measuring Environmental Strategy : Construct Development, Reliability, and Validity

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Inconsistent results in prior work that link environmental strategy to competitive advantage may be due to the empirical difficulties of marrying the theoretical connection between a firm’s resource base and its environmental strategy. The authors contribute to the field by developing a measure that is congruent with the natural resource—based view, a dominant paradigm in this line of work. This article content analyses company reports and secondary data to develop a measure of environmental strategy grounded in the natural resource—based view. They identify six environmental capabilities that form components of a reliable, multidimensional construct of proactive environmental strategy. They also identify a measure of reactive compliance strategy. They verify reliability of their new measure through exploratory and confirmatory factor analyses, establish convergent and discriminant validity via a multitrait, multimethod matrix and demonstrate superior predictive validity of their measure compared to two others commonly used in the literature. In the conclusion, they discuss implications for research and practice.

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Detail Information

Series Title

Business Society

Call Number

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Publisher

Thousand Oak : sage publisher., 2011

Collation

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Language

English

ISBN/ISSN

00076503

Classification

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Content Type

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Media Type

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Carrier Type

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Edition

Vol. 50 no. 1, March 2011.pp. 71-115

Subject(s)

Competitive advantage
Measuring Environmental Strategy
Environmental strategy
Environmental capabilities

Specific Detail Info

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