Journal Articles

The personalization of politics in Australia

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While national election campaigns have become increasingly personalized, it is unclear to what extent this trend has been replicated at the constituency level. Using surveys of Australian election candidates conducted from 1996 to 2010, this article tests the personalization hypothesis at the local constituency level. Three areas that may be affected by personalization are examined: constituency service; geographic proximity between candidates and potential voters; and local election campaigning. Among MPs, constituency service has grown in importance at the expense of local party engagement. However, among the broader group of candidates standing in the election, the results show that party-related activities deliver more votes than personal ones.

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Detail Information

Series Title

Party Politics

Call Number

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Publisher

Thousand Oaks : Sage Publications., 2015

Collation

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Language

English

ISBN/ISSN

1354-0688

Classification

NONE

Content Type

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Media Type

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Carrier Type

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Edition

Volume 21, Number 3 May 2015, pages 337-345

Subject(s)

Elections
Parties
Personalization
Candidates

Specific Detail Info

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Statement of Responsibility

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