Journal Articles

Alan Freed still casts a long shadow: the persistence of payola and the ambiguous value of music

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Despite the enormous changes in the music industry in recent years, some things have persisted. Payola, the exchange of money or promotional consideration for radio airplay, has persisted if not increased over the past decade in the United States. This is due to the corresponding persistence of a series of contradictory social relationships between broadcasters, their sponsors and the audiences they seek to construct and maintain through the targeted deployment of music. I show here that payola, and its more legitimate cousin deregulation, are forms of ‘inter-elite communication’ designed to make the market in music more manageable and stable.

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Detail Information

Series Title

Media Culture & Society

Call Number

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Publisher

Thousand Oaks, CA : Sage Publications., 2012

Collation

p. 328-342

Language

English

ISBN/ISSN

0163-4437

Classification

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Content Type

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Media Type

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Carrier Type

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Edition

Volume 34 Number 3 April 2012, p. 328-342

Subject(s)

elite communications
media deregulation
radio broadcasting

Specific Detail Info

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