Journal Articles

Telenovelas and representations of national identity in Brazil

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The article analyses the representations of national identity in the fictional programming of TV Globo, Brazil’s dominant media conglomerate. A textual analysis of telenovelas (soap operas) broadcast in the last four decades of Brazil’s political history shows that they build compelling visions of the nation through ‘microcosms’, the imagined locations in which the stories take place. Based on the concepts of hegemony and mediation, the article identifies a dialectic in which broader processes of political, economic and social change have been reflected in television fiction’s localized representations of the nation even as telenovelas shape these same processes and endow them with new meanings. The article then traces the evolution of these complex mediations through four main phases of Brazil’s recent political history, highlighting the linkages between television fiction and the dilemmas of the new democracy.

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Detail Information

Series Title

Media Culture Society

Call Number

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Publisher

Thousand Oak : sage publisher., 2011

Collation

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Language

English

ISBN/ISSN

01634437

Classification

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Content Type

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Media Type

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Carrier Type

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Edition

Vol. 33 no. 1, January 2011,pp. 53-69

Subject(s)

mediation
National Identity
Hegemony
Political communication
Telenovelas and representations

Specific Detail Info

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Statement of Responsibility

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