Why Do Product-Market Strategies Fail? A Sociostructural Examination Under Conditions of Adherence

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Why Do Product-Market Strategies Fail? A Sociostructural Examination Under Conditions of Adherence

Hughes, Paul - Personal Name; Hughes, Mathew - Personal Name; Morgan, Robert E. - Personal Name;

The authors contend that structural and managerial antecedents of strategy failure exist and the extent to which these determine failure is different under conditions of high and low adherence to strategy. Our results support these arguments and demonstrate that the drivers of failure differ according to the unusual strategy process environment of both types of firms. Resource scarcity is found to be a common antecedent to strategy failure in organizations regardless of adherence. From there, managerial conditions (symbolic information use, strategy championing, and tenure) drive strategy failure in high-adherence firms. However, only structural conditions (formalization and resource scarcity) are antecedents of strategy failure in low-adherence firms, while failure is mitigated by centralized decision making.

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Series Title: Group Organization Management
Call Number: -
Publisher: : sage publisher., 2010
Collation: -
Language: English
ISBN/ISSN: 10596011
Classification: -
Content Type: -
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Carrier Type: -
Edition: Vol. 35 no. 5, October 2010.pp. 606-635
Subject(s): Strategy failure
Championing
Product-market strategies
Specific Detail Info: -
Statement of Responsibility: -

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