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Image of Character, audience agency and transmedia drama

Journal Articles

Character, audience agency and transmedia drama

Evans, Elizabeth Jane - Personal Name;

Changes in the television industry with regards to the development of new media technologies are having a significant impact on audiences' engagement with television drama. This article explore how games can be used to extend audience engagement with audio-visual fiction onto a range of technological platforms to the point where "television" drama should increasingly be considered as "transmedia" drama. However, audience engagement with the various elements of a transmedia drama text is complex. By exploring audience attitudes towards characters in the British television series Spooks and its associated games, this article argues that in an increasingly converged media landscape audiences transfer values between platforms. In fact, audiences desire a combination of the viewing positions offered in different media forms. This article therefore demonstrates how distinctions made between television episodes and computer games through ideas of interactivity and audience agency are blurred by engagement with a transmedia drama text


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Detail Information
Series Title
Media, Culture & Society
Call Number
-
Publisher
London : Sage Publications., 2008
Collation
-
Language
English
ISBN/ISSN
0163-4437
Classification
-
Content Type
-
Media Type
-
Carrier Type
-
Edition
Vol. 30, No. 2, Page 197-213
Subject(s)
agency
Character
Audiences
Games
Interactivity
Television Drama
Specific Detail Info
-
Statement of Responsibility
-
Other version/related

No other version available

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Kemitraan Library
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Established in 2003, the Library of Kemitraan was originally designed to record and collect all Kemitraan and grantees publications. However, today it broadly develops and serves more sectors to expand the collection to facilitate research activities, particularly since the inception of the Knowledge and Research Management within Kemitraan.

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